- Every paid month with live replies, from the first
- Months with at least 20 leads
- That month's fee, refunded in full, as paid
- Claim by emailing [email protected] within 14 days of month end
- Annual plans: 1/12 of the annual fee, as paid, per missed month
Lead response time guarantee
Your reply time, guaranteed.
Our lead response time guarantee: if the median first reply in any paid month with 20+ leads isn't under 5 minutes, we refund that month's fee in full, as paid. It covers reply time, not sales. Terms apply.
5:00
How we measure it
- A lead's first message arrives
- The first reply goes out, from the assistant or an agent
- We take the median across all leads that month
Forwarded portal emails count once Meta approves your intro: email arrival to our first WhatsApp.
The median is the middle value: half of the first replies were faster, half slower. One unusually fast or slow reply can't skew it, so it reflects a typical lead.
Owners and admins see the median first reply for any date range in the dashboard.
A worked example
Example · illustrative figures
- Say a brokerage on Growth (AED 1,490 a month) has 120 leads in a paid month.
- Sort every first reply from fastest to slowest. The middle one is the median.
- Five of them, to show the idea: 0:02 · 0:03 · 0:04 · 2:10 · 14:00. The median is 0:04.
- Median under 5:00: the guarantee is met. No refund is due.
- Median of 6:30 instead: email a claim within 14 days of month end, and that month's fee is refunded in full, as paid.
- Only 15 leads that month? Under the 20-lead minimum, so the guarantee doesn't apply to that month.
A worked example
Example · illustrative figures
- Say a brokerage on Growth (AED 1,490 a month) has 120 leads in a paid month.
- Sort every first reply from fastest to slowest. The middle one is the median.
- Five of them, to show the idea: 0:02 · 0:03 · 0:04 · 2:10 · 14:00. The median is 0:04.
- Median under 5:00: the guarantee is met. No refund is due.
- Median of 6:30 instead: email a claim within 14 days of month end, and that month's fee is refunded in full, as paid.
- Only 15 leads that month? Under the 20-lead minimum, so the guarantee doesn't apply to that month.
What it covers, and what it doesn't
- Sales, viewings or portal badges
- Meta's WhatsApp fees, overages and one-off fees
- Shadow mode, paused periods, or outside the live hours you set
- Meta or WhatsApp outages and delivery failures
- A disconnected number, a failed Meta payment or your settings
- Number bans or quality restrictions placed by Meta that Sabbaq did not cause
- Spam, test or staff messages, and contacts who opted out
Short version. We confirm a claim within 7 days, and the refund is the sole remedy for reply time. Full details are in the terms.
What your weekly report shows
Demo · fictional brokerage
Week (Mon–Sun, Dubai time) · Leads · After-hours leads · Replied · Median first reply · Replied under 5 min (count, %) · Qualified · Viewings requested · Viewings confirmed · Hand-offs · Opted out · Leaked (count, %) · Conversations this month · Shadow mode
Put the guarantee to work on your leads.
Start in shadow mode, see your own numbers, then go live with the guarantee behind every paid month.